Advertising Campaigns

Advertising that's accountable for every dollar.

Search, social, email and direct mail campaigns planned around your goals, tracked end-to-end and optimised every week — so you know exactly what your ad spend is returning.

Overview

Advertising spend without clear measurement is just a guess. Too many businesses boost a few posts, run an ad account nobody checks, and can’t say whether any of it actually brought in customers.

Clix4u plans, launches and manages campaigns across the channels that genuinely reach your customers — Google search and display, Meta and LinkedIn, email and direct mail — built on your strategy and brand, not run in isolation.

Every campaign is set up with proper conversion tracking from day one, so you always know what’s working, what isn’t, and where your budget should move next. We report on leads, cost per acquisition and revenue — not vanity metrics.

What's Included

Reach the right people on the right channel

We choose channels based on where your customers are and how they buy — then manage every part of the campaign for you.

Person searching on a laptop

Google Ads

Search, Performance Max and display campaigns that put you in front of people actively looking for what you offer, right when they're ready to buy.

Person browsing a social media feed on a smartphone

Paid Social

Facebook, Instagram and LinkedIn campaigns targeted by location, interests, job title and behaviour — built to reach your ideal customer, not just anyone.

Person reading an email on a laptop

Email Marketing

Newsletters, promotions and automated nurture sequences that turn your subscriber list into repeat customers and referrals.

Hand posting an envelope into a mailbox

Direct Mail

Targeted letterbox and addressed mail campaigns, locally or nationally — a tangible touchpoint that stands out in a crowded digital world.

Creative team reviewing ad concepts and colour schemes

Ad Creative & Landing Pages

Scroll-stopping ad designs, compelling copy and focused landing pages that turn clicks into enquiries instead of bounces.

Analytics dashboard on a laptop screen

Tracking & Cross-Channel Reporting

Conversion tracking, analytics and one clear report across every channel, so you can see exactly which campaigns are paying their way.

Test, Learn, Improve

Campaigns that get better every week

Launching a campaign is the start, not the finish. We continually test audiences, ad copy, creative and landing pages, move budget towards what performs and cut what doesn’t — so your results compound over time instead of plateauing.

Our ongoing optimisation includes:

Team discussing campaign performance charts
What We Measure

Business results, not vanity metrics

Leads & Enquiries

Calls, form submissions and bookings — the actions that actually bring in new business.

Cost per Acquisition

What each new customer or lead costs you, so you can compare channels on equal terms.

Return on Ad Spend

The revenue your campaigns generate for every dollar invested — the number that matters most.

Conversion Rate

How well your ads and landing pages turn interest into action — and where to improve next.

Our Process

How we run your campaigns

Clear goals in, clear results out.
Every campaign follows the same disciplined process, so your budget is always working towards an agreed outcome.

1

Plan

We define your audience, channels, budget and the KPIs that success will be measured against.

2

Create

We produce the ad copy, creative and landing pages, and set up full conversion tracking before anything goes live.

3

Launch

Campaigns go live across the agreed channels, with budgets, bids and targeting carefully configured and checked.

4

Optimise

We test and refine continuously, shifting budget towards what’s working and cutting what isn’t.

5

Report

Clear monthly reporting tied to your business outcomes, plus our recommendations for the month ahead.

FAQ

Frequently Asked Questions

It varies by channel and goal. We’ll advise on a realistic budget during discovery, based on your industry, competition and objectives.

We manage campaigns end-to-end, including budget allocation, bidding, creative, landing pages and ongoing optimisation.

Against the specific KPIs agreed at the start — typically leads, cost per acquisition or revenue, not just clicks or impressions.

Yes. We can take over management of existing Google Ads, Meta or LinkedIn accounts, or set up new ones. Either way, the accounts remain yours.

Yes, we run direct mail at both local and national scale, depending on your target market.

Standard reporting is monthly, with real-time dashboard access available for clients who want more frequent visibility.

Search campaigns can start generating enquiries within days of launch. Most campaigns then improve over the first few months as we gather data and optimise.

Ready for advertising that's actually accountable?

Tell us your goals and budget. We’ll recommend the channels and plan most likely to deliver.